The Yards is an urban oasis in Covent Garden away from the crowds offering an array of fashion, lifestyle shops, and restaurants. This summer campaign, Joy at The Yards was about colour, fun and joy, drawing people into the hidden gems The Yards has to offer. 

Illustrations provided by Izzie King and artist Adam Dant, were scaled and artworked to wrap the once blank walls of The Yards - some as big as 10m tall. These assets were also repurposed into digital assets for animations on social and web mailers.